“Looking into the future and Baader’s compatible processing solutions, SEAC’s technology is a perfect fit for Baader to further extend our overall product portfolio also among small fish species,” said Baader Fish managing director Robert Focke, commenting on the acquisition of small fish processing specialist SEAC, based at Färjestaden on the Swedish island of Öland.
“By acquiring SEAC, we are further concentrating our leading role as a provider of complete protein processing solutions. The need to meet global food demand now and in the future drives us to continuously improve and advance our offerings,” said Baader’s executive chairwoman Petra Baader.
“Boosting the sale of SEAC processing solutions means ensuring that more small fish species will be available for high- quality human consumption.”
SEAC is a leading supplier of processing machinery for small pelagic species such as yellow croaker, anchovy, sprat and smaller white fish such as blue whiting, Alaska pollack and hake. With more than 30 years’ experience in this field, SEAC FPM machines have been supplied all over the world.
SEAC’s owner Ulf Grönqvist will step down as CEO and hand over his responsibilities to Vidar Breiteig, managing director of Baader in Norway. Anders Lorentzen, managing director of Baader in Denmark, will become deputy managing director of SEAC, supporting Vidar Breiteig in his new and additional role at SEAC.
Ulf Grönqvist will be present in a consultation role to ensure a smooth transition and integration of SEAC into Baader and its well-established international sales and service network and supply chain.
“Having Baader as a backbone will ensure continuation and future extension of SEAC and its technology. It will offer our customers both the certainty and confidence needed for current and future investments,” Ulf Grönqvist said.
“We will ensure that customers will continue to be able to purchase existing and innovative SEAC processing solutions. At the same time, we will work towards generating even more customer benefits by integrating SEAC machinery into additional BAADER solutions and service as well as the supply chain,” Vidar Breiteig said.
SEAC will continue to operate as an independent entity under the SEAC brand, with all SEAC employees remaining within their roles and responsibilities. Baader will ensure the continuation of manufacturing and ongoing development of both SEAC machinery and spare parts. The acquisition does not affect any supplier agreements and business partner relationships of SEAC.