Pacifical, the market development body set up on 2011 by the eight Parties to the Nauru Agreement (PNA) Western Pacific island countries and Sustunable bv in 2011, has become the latest partner in the Global Tuna Alliance (GTA).
Pacifical’s goal is to promote the catch, production, distribution and marketing of the MSC certified free school skipjack and yellowfin tuna caught within PNA waters. Pacifical products are recognisable by the MSC eco-label and the Pacifical Geographical Indication.
“We are excited to welcome Pacifical to the partnership. Together, PNA has about 25% of the world’s tuna catch, 50% of skipjack harvest and PNA’s free school skipjack and yellowfin purse seine fishery has been certified as being sustainable against the MSC standard since the 13th of December 2011. Pacifical will greatly strengthen the GTA’s voice,” said GTA executive director Dr Tom Pickerell.
The Global Tuna Alliance is an independent group of retailers and tuna supply chain companies committed to realising the maintenance of healthy tuna stocks, avoidance of IUU products, improved traceability as well as environmental sustainability, and progressing work on human rights in tuna fisheries.