The camera inside an electronic monitoring device used on fishing vessels Photo: Thai UnionThe camera inside an electronic monitoring device used on fishing vessels Photo: Thai Union

Thai Union has partnered with conservation organisation The Nature Conservancy (TNC) on a commitment to full transparency in its global tuna supply chains to help combat illegal, unregulated and unreported fishing.

The company, home to the Chicken of the Sea and John West brands, will work with TNC to implement ‘on-the-water’ monitoring by 2025 through the use of cameras, GPS and sensors to automatically track onboard activities.

“Thai Union has made significant strides in making sustainability a key attribute of our company, from the creation of our global sustainability strategy, SeaChange, to partnering with leading organisations like The Nature Conservancy,” said Thiraphong Chansiri, president and chief executive of Thai Union.

Not only has fishing continued during the Covid-19 pandemic, sales of canned tuna have doubled in the past year. Despite this, at-sea monitoring is inadequate with observer coverage of purse seine fishing vessels by the Western and Central Pacific Fisheries Commission currently suspended.

Thai Union and TNC will work with governments, regulators and supply chain stakeholders to promote 100% monitoring at sea by 2025 within its European wild caught sprat, mackerel, herring and whiting supply chains. Thai Union will also implement a fish aggregating device management plan in their wild caught purse seine tuna supply chain that mitigates environmental risks no later than 2025.

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